This week I've been thinking a lot about names, particularly as a writer and developing a good brand. My platform is writing on Veteran's issues. I feel strongly about the need for folks to understand what Veterans face and how they can help. Since Romance and Spy Thrillers are my two favorite genre, I combine them and create a story to entertain and hopefully, educate.
So, what's in a name? Does HazelnutLive sound like a platform that discusses the deep problems of Veterans in a fun and entertaining way? Since this used to be just a place for me to write whatever I wanted, the name was fine. Now, though I'm not so sure.
Since the majority of my Facebook friends are people I served with, I went on and asked for name ideas. Tons came my way -- from the quirky and cool jargon to the unmentionable in polite company. Interestingly, most of the jargon I've found to have a negative connotation. Even when saying "outstanding" or "interesting," there is a certain amount of sarcasm accompanying it. But I'd rather the name have a more positive, kick ass vibe to them. My favorites after one day are below, let me know what you think:
1- Sierra Hotel: in military lingo, that means Shit Hot
2- Bravo Zulu: in naval terms, it means Good Job
3- Easy Day: in special ops terms -- "Of course we can" or "No Problem, why are we even talking about it?"
4- Check Your Six: aviation talk for watch your back
5- Go Pound Sand: response to indicate you aren't going to do whatever you were just told to do
6- Point Blank Range: where you don't want to be
7- Kickin' in Doors: making stuff happen